Topguest – Social Sharing Can Bring You The Loyalty Bonuses You Never Got
October 11, 2011 in Communication, Gamification, Internet, Marketing, Naming & Branding
What is Topguest.com? This is the question that’s on a lot of people’s minds. This is because the idea behind it is quite radical and appeals to a large group of people. Topguest.com is a social media loyalty programme. With this programme all that you need to do is synchronise your various social media accounts such as Facebook, Twitter, Foursquare, Gowalla, Yelp, Loopt and even Google Latitude. Now based on where you check in, you are awarded with points towards discounts on future hotel stays and other travel perks. This gets you thinking about the spa treatment that you have always wanted.
Founded by Geoff Lewis, who says that Topguest.com was all inspired by, the love of travel and of course, the ever dynamic technology; the ultimate combination which brought about Topguest.com. Just recently, location based social networking services have become very popular. Now with Topguest.com hotels have a great way of staying ahead of the social curve. When you go to a participating place and you check in to your social media accounts, Topguest.com credits you with points. If you are wondering how they actually ensure that you are indeed in participating areas, then you do not have a clue of what geological check in software is all about. It is with the help of this geological check in software that they are able to track your exact location and get to credit you with points.
So how do you get it to work for you? The one thing that you will need is a smart phone and everything will be so easy. I almost forgot to state that it is a member’s only mobile application, which means, you will need to know someone who is already a member for you to register and start earning points. After you are registered as a member and have downloaded the application, you will get real hotel points, air mile and even elite travel perks automatically for your visits to your favourite social networks only in participating areas.
Yes, there are other providers of similar services. Among them are Jetsetter.com and Vacationist.com. What sets Topguest.com apart from other competitors, is that, only with Topguest.com will you find that you are not actually being sold discounted luxury vacation packages. You are actually earning very valuable points that will get you discounts on future hotel stays and more travel perks. Another advantage that Topguest.com has over its competitors is the ease with which one is able to sign up, but of course, you will need to have an insider for you to join the club. This is one thing that not so many people are happy about. It bluntly means that if you don’t have anyone who is already using Topguest.com then you will just have to do without the benefits and all the perks that Topguest.com has to offer.
As for my personal opinion on the potential that Topguest.com has, I must first of all say that I was really excited to join the member’s club. I really love massages and a whole load of other Spa treatments. For me, there is no better way to relax than by having a massage, somehow the daily stresses seem to disappear. With me being a twitter addict, I surely stand to gain a lot from my numerous visits to various places in New York. I also heard that as a member you can choose to earn currency from priority club rewards, viceroy rewards or standard rewards. This has gone a long way in making sure that I visit my favourite hotel for all my dining needs. I’m just waiting for my points to accumulate so that I can order several rounds of drinks the next time I’m out with my pack of friends.
In conclusion, Topguest.com embraces both the old and new in that it takes up the traditional concept of loyalty rewards program and fuses it with geological check in software to award you points every time you visit your favourite hotel restaurant. The future for Topguest.com seems to be very bright. With the right improvements, we will be sure to see a lot of Topguest.com not only being used in hotels but also being used in other fields of the economy. We can only wait and see what the next move for Topguest.com will be.
Related articles
- Topguest Hooks IHG, All-Star Investors [Video] (techcrunch.com)
- Loyalty Goes Virtual: Driving Behavior with Gamified Rewards and Location (gamification.co)
- Paul Frank and Element Tap Loopt for Location-Based Incentive Programs (mashable.com)
- Location-based social network BuzzMob launches. We’re not sure if it’s awesome, yet. (venturebeat.com)
- Tripbirds – check out the teaser page (tedvalentin.com)
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